[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.horsona.sk\/facebook-versus-instagram\/#Article","mainEntityOfPage":"https:\/\/www.horsona.sk\/facebook-versus-instagram\/","headline":"Facebook versus Instagram","name":"Facebook versus Instagram","description":"Medzi dve najv\u00e4\u010d\u0161ie soci\u00e1lne siete v\u00a0s\u00fa\u010dasnosti patria Facebook a\u00a0Instagram. Po\u010fme sa im pozrie\u0165 na z\u00fabok a\u00a0zisti\u0165, ktor\u00e1 z\u00a0nich m\u00e1 v\u00e4\u010d\u0161\u00ed vplyv na n\u00e1\u0161 \u017eivot. Facebook Kto nie je na Facebooku, […]","datePublished":"2018-12-11","dateModified":"2023-04-25","author":{"@type":"Person","@id":"https:\/\/www.horsona.sk\/author\/#Person","name":"","url":"https:\/\/www.horsona.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/68b3ed45b3ae6ecdad6bfa25b4077e93536d7764172b2830acbdb661d7242512?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/68b3ed45b3ae6ecdad6bfa25b4077e93536d7764172b2830acbdb661d7242512?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"horsona.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.horsona.sk\/wp-content\/uploads\/img_a296680_w16769_t1549904923.jpg","url":"https:\/\/www.horsona.sk\/wp-content\/uploads\/img_a296680_w16769_t1549904923.jpg","height":0,"width":0},"url":"https:\/\/www.horsona.sk\/facebook-versus-instagram\/","wordCount":423,"articleBody":"Medzi dve najv\u00e4\u010d\u0161ie soci\u00e1lne siete v\u00a0s\u00fa\u010dasnosti patria Facebook a\u00a0Instagram. Po\u010fme sa im pozrie\u0165 na z\u00fabok a\u00a0zisti\u0165, ktor\u00e1 z\u00a0nich m\u00e1 v\u00e4\u010d\u0161\u00ed vplyv na n\u00e1\u0161 \u017eivot.FacebookKto nie je na Facebooku, ten ako keby ani nebol – zn\u00e1ma fr\u00e1za, ktor\u00fa pou\u017e\u00edvame st\u00e1le \u010dastej\u0161ie. Je pravdou, \u017ee nepozn\u00e1me vo svojom okol\u00ed \u010dloveka, ktor\u00fd by nebol na sieti registrovan\u00fd a\u00a0ak neprid\u00e1va pr\u00edspevky, minim\u00e1lne sliedi a\u00a0sleduje in\u00fdch u\u017e\u00edvate\u013eov.\u00a0 Firmy m\u00f4\u017eu sie\u0165 pou\u017ei\u0165 na propag\u00e1ciu a\u00a0dokonca na predaj svojich produktov, \u010di slu\u017eieb.Sie\u0165 zalo\u017eil v\u00a0roku 2004 Mark Zuckerberg ako sp\u00f4sob komunik\u00e1cie \u0161tudentov Harvardskej univerzity.\u00a0 Jej popularita sa v\u0161ak r\u00fdchlo \u0161\u00edrila a\u00a0od roku 2006 sa m\u00f4\u017ee na sie\u0165 pripoji\u0165 ktoko\u013evek star\u0161\u00ed ako 12 rokov.\u00a0 Facebook je vyu\u017e\u00edvan\u00fd hlavne na vyh\u013ead\u00e1vanie priate\u013eov a\u00a0ich spojenie s\u00a0nimi, ale aj na zdie\u013eanie vide\u00ed a\u00a0fotografi\u00ed.A\u00a0\u010do vravia \u0161tatistiky? Mesa\u010dne sa pripoj\u00ed na Facebook viac ako 2,3 bili\u00f3na u\u017e\u00edvate\u013eov, v\u00a0Eur\u00f3pe vyu\u017e\u00edva sie\u0165 307 mili\u00f3nov \u013eud\u00ed (najviac u\u017e\u00edvate\u013eov je vo veku 25 a\u017e 34 rokov), ka\u017ed\u00fa sekundu pribudne na Facebooku 5 nov\u00fdch profilov (ale a\u017e 83 mili\u00f3nov profilov je falo\u0161n\u00fdch), najv\u00e4\u010d\u0161\u00ed n\u00e1por za\u017e\u00edva sie\u0165 medzi 13.00 a\u017e\u00a015.00 hod a denne str\u00e1vime na sieti v\u00a0priemere 20 min\u00fat.InstagramAplik\u00e1cia bola dostupn\u00e1 na stiahnutie od roku 2010 a\u00a0od sam\u00e9ho za\u010diatku bola ur\u010den\u00e1 hlavne na zdie\u013eanie fotografi\u00ed. Dnes, tak ako Facebook, sl\u00fa\u017ei aj na komunik\u00e1ciu a\u00a0propag\u00e1ciu. U\u017e\u00edvatelia vyu\u017e\u00edvaj\u00fa\u00a0 mo\u017enos\u0165 aplik\u00e1cie mno\u017estva filtrov a\u00a0t\u00fdmto sp\u00f4sobom \u00a0upravovuj\u00fa svoje vide\u00e1 a\u00a0fotografie.V\u00a0poslednom obdob\u00ed je\u00a0 Instagram skvel\u00fdm prostriedkom na propag\u00e1ciu produktov, \u010di firiem. Mnoho zn\u00e1mych osobnost\u00ed a\u00a0influerencerov sa \u017eivia fungovan\u00edm na sieti a\u00a0to reklamou a\u00a0spolupr\u00e1cou s\u00a0firmami.Ako je na tom Instagram \u0161tatisticky? Mesa\u010dne m\u00e1 1 bili\u00f3n akt\u00edvnych u\u017e\u00edvate\u013eov, 500 mili\u00f3nov \u013eud\u00ed sa denne pripoj\u00ed \u00a0na t\u00fato sie\u0165 a\u00a0z\u00a0toho a\u017e 70% \u013eud\u00ed si prezer\u00e1 tzv.denn\u00e9 insta pr\u00edbehy ostatn\u00fdch u\u017e\u00edvate\u013eov. Zauj\u00edmav\u00e9 pre firmy je hlavne to, \u017ee a\u017e 30% \u013eud\u00ed, ktor\u00ed sa prihl\u00e1sia na sie\u0165, si zak\u00fapia produkt, ktor\u00fd objavia na Instagrame.Obe siete maj\u00fa svojich odporcov i\u00a0priaznivcov. K\u00fdm Facebook je jednotkou v\u00a0sp\u00e1jan\u00ed \u013eud\u00ed, Instagram je neocenite\u013en\u00fd pre svoju marketingov\u00fa a\u00a0predajn\u00fa silu.                                                                                                                                                                                                                                                                                                                                                                                        5\/5 - (4 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Facebook versus Instagram","item":"https:\/\/www.horsona.sk\/facebook-versus-instagram\/#breadcrumbitem"}]}]